Registering a .coop domain advice

We’re looking at getting ourselves a .coop domain for Circle-A Studios. Can anyone’ who’s done this advise on the process and also what the advantages are? For us, it’s important to signal to our audience that we’re not just using politcal branding as a USP to make more money, so we think it’s probably worth it from that perspective alone, but interested to know why others have, or haven’t. Thanks!

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speak to domains.coop and check out the guidance on their website

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I think the main advantage is that a .coop domain is only available to co-operatives and people, campaigns and organisations that are directly related to co-ops.

A couple of effects of this that you might not have though of are that:

  1. There is still lots of availability of short domain names, for example you could get cas.coop if you wanted.
  2. Domain name squatters can’t take over lapsed .coop domain names, this situation with domain name squatters exploiting lapsed domains — any domain that is used to host anything of significance has to be paid for forever if you don’t want to see it abused, this isn’t the case with .coop domains as they are not available to squatters.